iPhone X in India

iPhone X: The Number 1 Premium Handset in India

Last November, when iPhone X was launched with a whopping price tag of Rs. 83,9000 for its base model and Rs. 1.02 lakh for the 256GB, it became the first mainstream handset in India to cross the mark of  rupees 1 lakh (What a historic day!!). Needless to say there was a flurry to complaints and cries, with pre-order offers like Jio Cashback doing little to ease the pain.

It was too pricey. It was doomed in a price sensitive marketing like India, it just wasn’t worth it – All these arguments, although credible, have been proven wrong! Read more

iMac Pro in India

Apple has Priced the iMac Pro in India at Just Rs. 4,15,000

You can now buy the brand new iMac Pro in India! Till now the Apple die-hards had to make do with pseudo- pro devices and had to work under the limitations of Apple’s namesake “pro” ecosystem. Professionals haven’t had one decent professional mac in three years. Thanks to the newly released iMac Pro, all that is about to change. Read more

Apple India

Top Management Shuffle at Apple India

Apple India has appointed Michel Coulomb as the new head of operations after Sanjay Kaul put in his papers rather abruptly. Rumor has it that Kaul, who was previously heading the sales operation in India did so over the “not so happening” response aka sales of Apple’s latest flagship in the country. Read more

iPhone slowdown

Apple Apologises for iPhone Slowdown, Reduces Battery Replacement cost from Rs. 6,500 to Rs. 2,000

After iPhone users learned that Apple has been purposefully slowing down the older models to ‘optimise performance’, the tech giant has been slammed with a series class-action lawsuits. However, the distrust being created by this ‘iPhone slowdown’ saga is a bigger worry for Apple than the impending financial losses. Understandably, Tim Cook and co. are doing all they can to salvage the situation.  Read more

Apple Supplier Looking to Scale Up iPhone Manufacturing in India

Wistron Corp., Apple Inc’s primary iPhone assembler in India, wants to expand its iPhone manufacturing in India. The company is reportedly  scouting for 100 acres of land in Bangalore to set up the plant. Wistron executives visited several locations and narrowed down a few, including a one close to the airport. The Taiwanese manufacturer plans on using the facility to supply to other brands aside from Apple. Read more

iPhone 8 colours

Apple India Received Less Than Satisfactory Response For The Newly Launched iPhone 8

Apple’s iPhone sale for the FY2017 saw a significant boost of 50 per cent. But according to reports, the figures are still not a good enough response for the newly launched iPhone 8 and 8 Plus. Amit Mishra, an analyst, said that “Apple sold a total of 1.5 million units of iPhone in India in the year ended September 2017, and it is a 50 per cent growth compared with the last fiscal year. Read more

apple stores india

Apple India Doubles Revenue In September Quarter

There are plenty of naysayers in the market who believe that Apple, while a juggernaut in the electronics industry, could possibly not be earning a lot of money. The cost of their products is so prohibitive that most consumers are likely to switch loyalties to the competitors.  

But anybody who’s ever doubted Apple’s earning potential might want to give things a second thought. Putting their revenue and profit concerns to rest, Apple India delivered strong financial results that exceeded the estimations of Wall Street. It’s clear: Apple’s products are selling and they’re making a hell of a lot of money. Read more