Good news, people! Amazon India is hosting the iPhone Fest from 10th-16th April. Like it sounds, it’s a week of discounts, offers, and happiness! The e-tailer is offering a slew of discounts on iPhone SE, iPhone 6, 6S, 6S Plus, iPhone 7, iPhone 8, 8 Plus and the shiny new iPhone X! Read more
Apple’s has officially announced the release of Red iPhone 8 and 8 Plus models. These (PRODUCT) RED iPhone colours will be available to buy online from April 10th and in stores from April 13th for the same price as existing models. Head over folks! Read more
The tech giant Apple may have increased its investment in India, but is finding fewer mentions in the CEO’s speech than ever before. The head of the US-based company mentioned India a lot less frequently in his recent interaction with analysts. Read more
iTunes is an incredible music manager, and it has become much faster, cleaner, and even more interesting to use in the recent years. But if you have a massive iTunes library which has been existing for over a decade, it’s bound to have a few duplicates. And while you are listening to your library, the duplicates often keep on repeating, which can get quite bothersome. Read more
HomePod, according to Apple, is a powerful speaker and intelligent home assistant capable of handling everyday tasks. The reviews universally agreed that the speaker is indeed incredibly impressive for the size and money, but is hardly the smartest one in the market. and Google’s Home Speaker are considerably more capable when it comes to answering questions and undertaking tasks.
This, of course, is because of the fact that Apple controls the personal data available to both itself and to any third party developer in contrast to Amazon’s Alexa which opens us to any third party developer and Google’s Assistant which has gobbled up as much data as possible to make it smart and capable. Although neither of the approaches is better than the other, every company creating an intelligent assistant has to decide on which side of the scale it wants to sit on: The really smart and intrusive one, or the really dumb and safe one.
Google sits on the smart and very intrusive end as it monitors a whole bunch of online and offline activities in order to predict what you were going to want to know and when. Apple, on the contrary, has placed a far greater priority on the privacy of customer data. It limits the data it collects and when it does collect your data, it does so anonymously. For example, Siri learns your voice and the data is associated only with a randomly assigned number. Thus, Siri does not know who you are or what your Apple ID is.
All of this means that it is no surprise that Apple has the least smart assistant.
Across the world, privacy has different levels of importance for everyone. For some people, the privacy of their data and communication is a life-and-death matter. So, we’re very glad that at least there’s one company that is sitting at the extreme privacy end. Although for an average customer, privacy wasn’t so high on the radar during the HomePod launch. To them, the most visible issue was that their HomePod was dumber than its rival. However, the increasing publicity around the privacy controversies is changing that.
Most people who need to share files from their iPhone or iPad to Mac or vice versa have heard of AirDrop, an application for transferring files to nearby devices. It is one of the easiest and quickest ways to transfer files between macOS and iOS devices. As long as both the devices have WiFi and Bluetooth turned on, it can be used to share images, videos, documents, and other files. Read more
After facing the wrath and probably multiple lawsuits, Apple finally revealed that the company has been suppressing or throttling the device’s performance on older devices. Apple justified their act by saying that this was done to prevent unexpected shutdowns as the battery will inevitably weaken. Apple couldn’t ignore the backlash and launched a cut-price battery replacement scheme and promised a new management tool within the iOS to put the users back in control. Read more